September 2016 – Present

Marketing and Social Media – Melbourne Yoga and Pilates

Responsibilities include:

• Facebook & Instagram posts, in addition to building followings

• Newsletters (using Mailchimp)

• Communicating with clients to ascertain their thoughts and feelings on the studio

• Basic studio administration

• Promotions to bring in new clients

• Article writing for website blog

• This role is being undertaken alongside the studio manager, who is acting as a mentor for my fitness studies

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June 2016 -  Present
Volunteer Radio News Presenter -  Joy 94.9

•Writing news bulletins

•Putting myself to air in order to present the news bulletin live.

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May 2016 - November 2016

Marketing and Social Media - 30KERR65/Dimattina Coffee

Responsibilities included:

•Social media content creation and management

•Direction and assistance on photo and video shoots

•General marketing and sales advice and tasks

•Creating connections and awareness with local businesses

•This was a freelance role to re-direct and kick-start social media and branding strategies

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November 2015-Januray 2016

Marketing Manager - Rubix Warehouse Venue

Responsibilities included:

•Social media content creation and management

•Maintenance of gig guides and advertising

•Publicity duties

•Corporate events/venue hire marketing

•Event Photography

•This was a sub-contracting role

 

May 2015-Present

Sub Editor – Purple Sneakers

Responsibilities include:

•Sourcing ideas for articles including contacting management, agents and PR agencies of featured artists

•Writing articles as assigned by the editor

•Interviewing artists and writing feature articles

•Work with Purple Sneakers is on a casual basis and completed in my own time. You can view my work here: http://www.purplesneakers.com.au/author/madelinek/ 

 

April 2015-Present

Brand Manager - Beats Travel

Responsibilities include:

• Representing the company in Melbourne including briefing travel agncies on the product

• Researching local target markets and working towards selling tours to interested parties

• Creation of regular e-newsletters

• General social media and blogging duties (including managing Facebook, Instagram and Twitter accounts)

• Publicity and marketing duties

•This is a freelance role

 

June 2015-August 2015

Digital Marketing Assistant – Vicious Recordings

Responsibilities included:

•Creating copy and managing all social media accounts (Facebook, Instagram & Twitter) for the companies three labels: •Vicious Recordings, Vicious Bitch and Vicious Black

•Using Buffer and Schedugram to schedule content

•Maintaining Soundcloud and Youtube accounts for all three labels

•Drafting newsletters and press correspondence using Mailchimp

•This was a temporary contract while team members were overseas

 

November 2014-February 2015

National Sales & Communications Manager and Events Editor - SPOOK Magazine

Responsibilities included:

•Managing all sales for the magazine through writing pitches and networking

•Writing and implementing all marketing and communications strategies including PR and social media

•Responsible for the events calendar and content within the magazine

•General editor and contributor responsibilities such as social media posts, Wordpress publishing and proof-reading articles

•This was a three month contract to help the publication prepare for its next phase

 

November 2014
Production Runner (Main Stage)
Strawberry Fields Festival

Responsibilities included:

•Assisting the stage manager with all duties E.G addressing artists needs, fulfilling the riders, ensuring all equipment was on site and ready to go.

•Artist liaising - discussing with all artists and their management teams their requirements while performing

•Miscellaneous duties including ensuring all sound and light crew were across the individual needs of each performer

 

September 2014-November 2014
Group Customer Service Representative - The Country Road Group

Responsibilities included:

•Responding to all customer enquiries, complaints and compliments via phone, email and social media.

•Monitoring social media channels in order to ensure the best possible image of the brands is represented at all times.

•Being across all facets of the company from corporate social responsibility to garment construction on order to best assist customers.

 

February 2013-August 2014
Agency Sales Coordinator - Network Ten
Responsibilities included:

•Selected to be a ‘Super User’ involving running fortnightly Coordinator WIP’s and being the first point of call for troubleshooting and training for all members of the wider sales team.
• Booking commercials into the relevant programme and monitoring the spots to ensure the clients needs are fulfilled
• Liaising directly with clients to achieve the best possible outcome for both their needs and Network Ten
• Negotiating budgets and options with clients as part of a team
• Managing sponsorship deals and ensuring they air in the correct programmes as per the clients needs.
• Problem solving smaller issues that may arise from both the clients and internal departments
• Assisting with Network Ten events and ensuring all clients are looked after and the event portrays the best the network and company as a whole has to offer

December 2012-May 2013
Stills Photographer for 2wo 7even 8ight
Responsibilities Included:
• Being present at film shoots to document the shoot in stills
• Taking portrait pieces of the subjects to be used promotionally on the webpage and social media pages
• Editing my images where necessary

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December 2012 - May 2013
Contributing Blogger at The Fashion Section
Responsibilities Included:
• Pitching writing ideas
• Researching posts
• Interviewing local fashion boutique owners, stylists and designers for feature pieces
• Working on the online magazine to be published seasonally, work includes journalism: interviewing subjects and writing articles and working on photo shoots as a photographer and photo stylist

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January 2013
Publicity Runner at Big Day Out Melbourne
Responsibilities Included:
• Setting up and maintaining the media room and ensuring the needs of the  media were catered for during the festival
• Liaising between the media room, PR office and box office
• General publicity related errands throughout the festival site

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November 2012 - December 2012
Sales and PR Intern at cylk
Responsibilities Included:
• Working on expanding the labels wholesale accounts including researching  relevant buyers
• Researching, compiling lists and contacting stylists and local businesses to build relationships with
• Working on promotional campaigns
• Researching and approaching local charities to successfully bring one on board to receive donations from store purchases

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July 2012-August 2012
Intern at Social Media Knowledge (SMK)
Responsibilities Included:
• Compiling research for other staff members
• Editing, publishing and pushing out articles via social media
• Researching, writing and publishing my own articles

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March 2012-July 2012
Intern at Greta Donaldson Publicity
Responsibilities Included:
• Liaising with media contacts
• Following up media releases
• Compiling VIP and Media lists for various events and call outs
• Drafting media releases
• General duties at client events

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July 2011- December 2011
Intern at Diamond Dozen Marketing and PR
Responsibilities Included:
• Media scanning and laying up editorials using InDesign
• Responding to media call outs for editorial submissions
• Maintaining press records
• Posting blog entries